Algeria’s e-commerce sector has surged to over $1.5 billion, bolstered by an increase in payment card usage, which now exceeds 18 million cards. This was highlighted by Abdelouahab Gaoua, president of the Algerian Group of Digital Actors (GAAN), during the 14th “Rakmana” Forum on Digitalization. The event, co-hosted with Algeria Telecom, focused on “E-commerce: A Driver of Digital Transformation, Financial Inclusion, and Economic Development,” drawing significant participation from the digital and ICT community, including many startups.
E-commerce is seen as a critical factor in propelling digital transformation and enhancing the accessibility of digital technologies, especially for small and medium-sized enterprises (SMEs). It also promotes financial inclusion by offering new, fast, and secure financial services, according to Gaoua.
Despite its growth, Algeria’s e-commerce sector still heavily relies on cash payments, with 95% of online purchases made in cash. This reliance presents challenges for logistics and delivery operations, as pointed out by GAAN member Anis Ababsia, who advocates for a broader network of Algerian e-commerce websites beyond current social media platforms.
Abou Bakr Belloul, head of division at GIE Monétique, announced upcoming advancements in electronic payment solutions for 2025, including instant payments via POS terminals and contactless payment options. GIE Monétique, along with the Bank of Algeria and various banking partners, aims to implement a system allowing immediate merchant crediting, reducing the current 48 to 72-hour wait.
Additionally, GIE Monétique is developing regulations and standards for contactless payment services, emphasizing functionality and security. Belloul also noted that the 2025 finance bill would introduce new legal and fiscal incentives to further support the growth of the electronic payment ecosystem.
Founded in 2020, GAAN’s mission is to unite digital sector operators and professionals in Algeria to tackle common challenges and devise sustainable solutions.
