Juhayna Food Industries participated in the ‘She Can’ Summit, one of the largest events supporting female entrepreneurs and small and medium-sized enterprises (SMEs) in Egypt and the Arab world. This year’s summit focused on the theme ‘Celebrating Women in Technology,’ addressing various topics aimed at increasing women’s participation in tech-oriented fields.
During the event, Juhayna announced its collaboration with RoboGarden Egypt to support the training of college graduates through the ‘Learn to Earn’ program. This initiative aims to empower youth by enhancing their digital skills, contributing to the development of a qualified workforce that meets the demands of the job market. As part of the partnership, Juhayna will sponsor a group of students, assisting them in obtaining a programming certificate from the University of Calgary, which will improve their freelancing opportunities and enable them to earn income in foreign currencies.
The summit featured a discussion panel on the impact of educational initiatives, with Passant Fouad, External Communications Director at Juhayna Food Industries, and Engy El-Sabban, CEO of VictoryLink and Co-founder of RoboGarden Egypt. The session was moderated by Rania Ayman, CEO and Founder of Entreprenelle and She Can.
Fouad expressed her enthusiasm for the collaboration with RoboGarden, stating, “This partnership represents a significant step in our strategy to support youth and local communities by providing exceptional educational opportunities. It enables graduates to acquire the skills needed in today’s global job market, particularly in programming and modern technologies.” She emphasized the importance of education in building a better future, noting that Egypt’s unemployment rate has reached 6.5%, according to the Central Agency for Public Mobilization and Statistics.
El-Sabban highlighted the goals of the ‘Learn to Earn’ program, which aims to prepare youth for online freelancing, bridging the gap between the number of university graduates and available job opportunities, thereby increasing their income in foreign currency and boosting the Egyptian economy. She referenced a success story from RoboGarden India, where revenues of up to $1 billion were achieved through freelancing opportunities. Notably, 50-60% of programmers come from non-tech-focused degree backgrounds, making this model inspiring for Egyptian youth. El-Sabban concluded, “We are proud to announce this partnership and encourage all Egyptian companies to embrace youth and provide support, enabling us to reach the largest number of trainees. Our goal is to train 1,000 graduates by the end of next year.”
RoboGarden is a trusted platform for over 650,000 trainees across more than 16 countries, including Egypt, UAE, Qatar, Saudi Arabia, the United States, and Canada, operating in over 3,200 educational and commercial institutions.
