
Saudi Arabia’s E-Commerce Soars as mada Payments Hit $7.96B in July
Saudi Arabia’s e-commerce spending via mada cards surged 79% in July to $7.96B, with online transactions up 65%. Driven by a youthful population, near-universal connectivity, and policy reforms, the Kingdom’s cashless economy is accelerating under Vision 2030, supported by tokenized wallets, Google Pay’s launch, and frictionless digital checkouts.