Hefring Marine, a leader in marine technology and vessel intelligence systems, has formed a strategic partnership with Blue Pass (also known as NeoNautica), a government-backed digital maritime and logistics platform in the UAE, to expand its presence in the Arabian Gulf region.
Under a newly signed Memorandum of Understanding (MoU), Blue Pass will act as the official partner for Hefring Marine, providing crucial market access within the region. This collaboration leverages Blue Pass’s extensive network and its robust connections with industry leaders and government entities to introduce Hefring Marine’s advanced maritime solutions across the Arabian Gulf.
Blue Pass, recognized for promoting innovation and sustainability in the maritime sector, aims through this partnership to advance the adoption of cutting-edge technology that enhances vessel safety, efficiency, and environmental sustainability.
Karl Birgir Björnsson, CEO and Co-Founder of Hefring Marine, expressed enthusiasm about the partnership, stating, “We are thrilled to join forces with Blue Pass. This collaboration not only extends our reach but also introduces our intelligent vessel control systems to new markets in the Arabian Gulf, paving the way for a successful collaboration and mutual growth.”
Capt Rami Al Breiki, CEO of NeoNautica, also emphasized the alignment of this partnership with their vision for the future of the maritime industry. “We are proud to champion Hefring Marine’s innovative solutions across the region, further establishing the Arabian Gulf as a leader in global marine innovation,” he stated.
This alliance marks a significant step towards enhancing maritime operations and setting new standards in the industry, combining Hefring Marine’s expertise with Blue Pass’s influential reach in the region.
