Zain Bahrain, a leading telecommunications provider, has successfully implemented new radio features trials, resulting in a substantial 35% decrease in energy consumption at its radio sites. This progress emphasizes the company’s dedication to sustainability and its alignment with the Sustainable Development Goals (SDGs), which are central to Zain’s corporate strategy.
The trial involved Ericsson’s energy-efficient software, designed to dynamically assess and adjust radio network operations based on real-time data. By optimizing energy use during periods of low traffic, Zain Bahrain not only enhances its operational efficiency but also contributes to a more sustainable and resilient ecosystem for its stakeholders and future generations.
This initiative allows Zain Bahrain to maintain a seamless customer experience while advancing its sustainability goals. The company is committed to continuous innovation and the integration of digital transformation in its operations to minimize environmental impact and deliver exceptional service to its customers.
