Astra Tech, a leading consumer technology company based in Abu Dhabi, has unveiled a new ‘Send Now Pay Later’ service on its BOTIM app, marking a first in the Middle East and North Africa (MENA) region. This innovative feature allows users to make instant international money transfers with the flexibility to defer payments.
The service leverages an advanced credit system, enabling users to send money immediately while offering the convenience of paying in manageable installments. This development comes in response to the increasing demand for flexible financial solutions in the UAE, following the successful expansion of remittance services in 2023.
Astra Tech aims to secure a substantial portion of the UAE’s lucrative remittance market with this strategic initiative. Additionally, the service is designed to enhance the financial well-being of workers across various sectors, providing crucial support during financially tight periods such as month-end.
Abdullah Abu Al-Sheikh, Founder and CEO of Astra Tech and BOTIM, highlighted the strategic importance of this launch, stating, “This service aims to position BOTIM and Astra Tech as leaders in innovative financial solutions. We are committed to offering a robust credit infrastructure that ensures a seamless and flexible transaction experience for our users.”
