du Pay Partners with Emirates NBD to Enhance Digital Financial Services in the UAE

Dubai, UAE – du Pay, the advanced digital financial services division of du, has announced an innovative partnership with Emirates NBD. This collaboration introduces a unique virtual IBAN for every du Pay user, streamlining the process of sending and receiving funds within the UAE directly through the du Pay application.

In addition to the traditional method of using the du Pay physical card for cash withdrawals at any ATM across the UAE, du Pay customers can now enjoy the added convenience of cardless withdrawals from any Emirates NBD ATM in the country. This enhancement significantly improves their digital banking experience.

Nicolas Levi, CEO of du Pay, stated, “Our collaboration with Emirates NBD marks a significant milestone in our mission to streamline and secure financial transactions for our users in the UAE. By leveraging cutting-edge technology, we are enhancing the user experience and reinforcing our commitment to innovation and customer satisfaction.”

Anith Daniel, Group Head of Transaction Banking Services at Emirates NBD, remarked, “As a leading bank in the UAE, Emirates NBD has actively contributed to introducing innovation across all its banking solutions. We are proud to partner with du Pay and support the digital transformation of the UAE’s financial services sector. Together, we are dedicated to providing accessible and user-friendly financial solutions that empower our communities, utilizing cutting-edge technologies to deliver excellence.”

du Pay is committed to redefining financial services through innovative solutions that offer convenience, security, and flexibility to its clients. This partnership with Emirates NBD further solidifies du Pay’s mission to enhance the financial experiences of individuals throughout the UAE.

For more information about du Pay, visit www.dupay.ae.

About du Pay:

As part of the Emirates Integrated Telecommunications Company (EITC), du Pay aims to transform digital financial services by pushing the boundaries of economic, social, and digital evolution in the UAE. Offering a wide array of financial services—from seamless online and offline payments within the UAE to utility bill payments, mobile recharges, and competitive international money transfers—du Pay is licensed by the Central Bank of the UAE. It leverages du’s robust infrastructure and innovation while focusing on inclusivity and security, making comprehensive financial services accessible to every resident across the UAE.

About Emirates NBD:

Emirates NBD (DFM: Emirates NBD) is a leading banking group in the MENAT (Middle East, North Africa, and Türkiye) region, operating in 13 countries and serving over 9 million active customers. As of March 31, 2024, the group reported total assets of AED 902 billion (approximately USD 246 billion). With operations in the UAE, Egypt, India, Türkiye, the Kingdom of Saudi Arabia, Singapore, the United Kingdom, Austria, Germany, Russia, and Bahrain, along with representative offices in China and Indonesia, Emirates NBD operates a total of 858 branches and 4,450 ATMs/SDMs. It is recognized as the leading financial services brand in the UAE, boasting a brand value of USD 3.89 billion.

Emirates NBD offers a range of banking products and services for individuals, businesses, governments, and institutions, including retail banking, corporate and institutional banking, Islamic banking, investment banking, private banking, asset management, global markets and treasury, and brokerage operations. The group is a key participant in the global digital banking industry, with 97% of all financial transactions conducted outside of its branches. Additionally, the group operates Liv, a lifestyle digital bank by Emirates NBD, which has nearly half a million users, making it the fastest-growing bank in the region.

Emirates NBD is committed to sustainability initiatives in the UAE, supporting key development projects and advocating for financial wellness and inclusion for individuals of determination. The bank plays a significant role in the UAE’s Year of Sustainability as the Principal Banking Partner of COP28 and actively supports the Dubai Can initiative aimed at reducing single-use plastic bottled water.

Leave a Reply

Your email address will not be published. Required fields are marked *