Dubai, United Arab Emirates — Altegio, a global digital ecosystem for businesses, has announced its expansion into the UAE, aiming to accelerate digitalization and improve operational efficiency for local service businesses through advanced online booking and business management tools.
This expansion aligns with the UAE’s ambitious digital transformation goals and the rising demand for digital services. The UAE Digital Economy Strategy aims to double the contribution of the digital economy to the country’s non-oil GDP to over 20% by 2031, with the national digital economy projected to grow by $140 billion by 2032.
In response to market demands, Altegio’s entry into the UAE will support the digital transformation of local small and medium-sized businesses, particularly in the beauty, wellness, sports, and healthcare sectors.
Altegio’s platform features over 30 business management tools designed to automate up to 80% of operations, covering marketing, finance, sales, team management, and more. Key offerings include an innovative online booking widget, a fully-branded mobile app, comprehensive financial and inventory management tools, insightful analytics, a dynamic loyalty program, and advanced SMS and email marketing capabilities.
What sets Altegio apart from its competitors is its focus on customer retention, a crucial driver of business growth. Unlike many business automation solutions that redirect customers to external platforms, potentially exposing them to competitor services, Altegio keeps online booking exclusive to each business, preventing redirection and ensuring the customer’s experience remains within the business’s ecosystem.
“Our expansion into the UAE is a strategic move that aligns with the country’s ambitious digital transformation agenda,” said Yri Petrou, Managing Partner at Altegio. “We are excited to support UAE businesses in embracing digital transformation across their operations. By providing a comprehensive suite of business automation tools, we aim to accelerate operational efficiency and redefine how businesses engage with customers.”
Founded in 2022 by an international group of entrepreneurs, including Yri Petrou, who has over a decade of experience in developing SaaS solutions for more than 60,000 business clients, Altegio is a network of independent companies. Petrou previously founded and led Yclients, an online booking platform that captured 60% of the Russian market.
Altegio currently has offices in the UAE, Brazil, Hungary, Cyprus, Armenia, and several other countries, creating a comprehensive ecosystem where each region has local integrations and partners that enhance the capabilities of Altegio’s core product. The company has achieved an annual gross merchandise volume (GMV) of $1 billion, boasts over 10,000 active clients across 89 countries, and facilitates more than 4 million bookings monthly on its platform. Furthermore, Altegio plans to consolidate into a single holding entity with a unified management center and establish a centralized headquarters.
About Altegio
Altegio is a digital ecosystem providing advanced online booking and business management tools for businesses in the beauty, wellness, sports, and healthcare sectors. The platform helps service businesses optimize performance, enhance operational efficiency, and automate up to 80% of business processes, covering marketing, finance, sales, team management, inventory, and more. Founded in 2022, Altegio is distributed by several independent companies operating in Armenia, Brazil, Ukraine, Cyprus, Hungary, Serbia, UAE, and Kazakhstan.
