Leading the Charge in Digital Transformation
Orange Egypt unveiled its latest innovations at the Cairo ICT’24 exhibition, showcasing advanced technological solutions and projects aimed at driving digital transformation in Egypt. The company participated as an official sponsor during the exhibition’s 28th edition, held from November 17 to 20, 2024. The event was held under the patronage of His Excellency President Abdel Fattah El-Sisi, President of Egypt, with prominent figures such as Dr. Mostafa Madbouly, Prime Minister, and Dr. Amr Talaat, Minister of Communications and Information Technology, in attendance.
Highlighting Key Projects and Innovations
At Cairo ICT’24, Orange Egypt presented its $135 million New Administrative Capital Data Centre project, emphasizing its crucial role in supporting Egypt’s digital and economic transformation. Located in the New Administrative Capital—a model for an integrated, sustainable urban city—the data center is poised to serve as a hub for local and international investments, with designated areas for business, government, housing, culture, and entertainment, all powered by state-of-the-art technology and secure infrastructure.
Orange Business Introduces AI-Driven Smart City Solutions
Orange Business also showcased a global platform that integrates smart city management with artificial intelligence (AI) technologies. Leveraging Orange’s expertise in telecommunications, core infrastructure, and global strategic partnerships, the platform provides comprehensive security solutions and optimization tools for businesses. These services enable companies to harness AI, enhance digital experiences across customer, employee, and operational interactions, tackle sustainability challenges, and improve data management to achieve business goals.
Empowering Youth and Fostering Innovation
Eng. Yasser Shaker, CEO and Managing Director of Orange Egypt, emphasized the company’s role in inspiring youth and encouraging entrepreneurship through programs at the Orange Digital Center and Fab Lab. “Our participation at this exhibition provides an invaluable opportunity to forge new partnerships and sustain the momentum of innovation,” he said.
Strategic Importance of Digital Transformation
Hesham Mahran, Chief Business Officer at Orange Egypt, highlighted the significance of digital transformation for businesses. The demonstrations and experiences at Orange’s pavilion underscored the importance of leveraging technology to maintain a competitive edge and secure a foothold in the evolving digital landscape.
