Xiaomi has been honored with the prestigious ‘Most Loved Brand’ title in the Mobile Handset category at the 16th edition of the Best Brand Award 2024, organized by Bangladesh Brand Forum. The award was presented to Ziauddin Chowdhury, Country Manager of Xiaomi Bangladesh, at a grand ceremony held at InterContinental Dhaka.
This recognition underscores Xiaomi’s achievements and the immense love and support from its loyal fanbase. The company attributes much of its success to its dedicated customers, whose continued trust drives Xiaomi’s focus on delivering exceptional products and experiences that align with their needs and aspirations.
In his speech, Ziauddin Chowdhury expressed his gratitude, stating, “This recognition reflects our unwavering dedication to creating innovative and customer-centric products that cater to the desires of our Bangladeshi customers. We dedicate this award to our loyal Xiaomi fans and partners, whose constant support has been key to our success.”
The Best Brand Award, organized in partnership with nSearch Ltd. and in association with The Daily Star, aims to celebrate brands that have established strong connections with their consumers. The selection process involved a comprehensive survey across eight divisions in Bangladesh, engaging 10,000 respondents from both urban and rural areas. Evaluation factors such as Brand Salience, Preference, Recommendation, and Innovation played a crucial role in the assessment.
Xiaomi’s success in Bangladesh is attributed to its commitment to offering innovative, high-quality, and affordable technology tailored to local needs. The brand continues to thrive globally, with the Xiaomi Redmi 13C ranking among the top 10 best-selling smartphones worldwide in Q3 2024. Speculation is growing regarding the imminent launch of the next-generation Xiaomi Redmi Note series.
The Best Brand Award, a flagship initiative by Bangladesh Brand Forum, has been recognizing the nation’s most beloved and impactful brands for over 15 years. It celebrates branding excellence, customer engagement, and success stories that inspire other businesses to elevate their brand strategies.
