Snowflake, the AI Data Cloud company, announced a strategic collaboration with HUTCH Sri Lanka, a leading telecommunications provider, to modernize its network operations. By leveraging advanced analytics and AI, HUTCH aims to enhance its customer service offerings while laying the groundwork for ecosystem collaboration and data monetization.
With the help of implementation partner Altria Consulting, HUTCH transitioned to a modern data architecture, addressing several challenges including data silos, rising costs, scalability limitations of the existing on-premise data warehouse, and inefficient data governance. These issues had been slowing down decision-making and operational efficiency.
HUTCH chose Snowflake’s AI Data Cloud for its on-demand scalability, centralized data access, enhanced security, and robust disaster recovery capabilities. The platform’s ease of use and high availability have empowered HUTCH’s corporate analytics, sales, and marketing teams to generate actionable business insights and create daily reports with advanced analytics.
The integration of Snowflake’s platform has led to substantial operational improvements. HUTCH reported a 60% reduction in data processing load times, cutting the process from 11.5 hours to 4.5 hours. The time to insight was also halved, from 12 hours to just 6 hours. Additionally, the telecom company realized a 30% reduction in operational expenses (OPEX), and its operations team’s workload decreased by 60%, allowing for more focus on strategic initiatives.
Asanga Ranasinghe, Chief Technology and Information Officer at HUTCH, commented, “Our vision is to cultivate a data-driven culture within our organization. Snowflake has addressed our challenges and provided a secure, scalable, and integrated data platform that has improved customer experiences, reduced costs, and opened up opportunities for data monetization.”
Vijayant Rai, Managing Director for India at Snowflake, added, “The telecom industry is continuously looking for cost-effective, innovative strategies to grow in today’s fast-paced environment. We are thrilled to collaborate with HUTCH to securely democratize data, utilize Customer 360 insights, and enable personalized customer experiences through a modern data and AI strategy.”
The collaboration positions HUTCH to stay competitive in a rapidly evolving telecom landscape. The company is focused on further integrating AI into its operations to enhance customer experiences and operational efficiency. Future initiatives include securely integrating data sources for AI model training, strengthening data monitoring capabilities, and facilitating secure access to third-party data for personalized services such as insurance, travel, and lifestyle offerings.
HUTCH also plans to improve network health monitoring, implement predictive maintenance to optimize network performance, analyze usage behavior to enhance customer retention and service quality, and use AI tools such as chatbots to further boost customer engagement.
By utilizing Snowflake’s advanced AI Data Cloud, HUTCH is set to transform its operations, improve customer satisfaction, and unlock new revenue streams through data monetization.
