Zain Group Launches Groundbreaking Global M2M Offering to Enhance Device Connectivity Across the Middle East and Africa

Zain Group, a leading provider of ICT and digital lifestyle services across eight markets in the Middle East and Africa, has announced the launch of its innovative Global M2M (Machine-to-Machine) Offering. This new solution is designed to empower Original Equipment Manufacturers (OEMs) worldwide to seamlessly integrate their devices into multiple regional markets with a single point of integration and contractual relationship.

For the first time in the Middle East, this development enables partner OEMs to access all the necessary connectivity for their devices, eliminating the need for a local presence while ensuring full compliance with local regulations.

In partnership with MAVOCO AG, a leading provider of connectivity management platforms, Zain will offer state-of-the-art connectivity management and control technologies. The solution features full self-service capabilities and open integration options for customers.

M2M connectivity allows devices, machines, and appliances to wirelessly communicate with each other, transforming them into intelligent devices that exchange real-time data. This development opens up numerous possibilities for businesses, from improved operations and growth to enhanced customer satisfaction.

Zain currently connects millions of devices across its network, and the launch of the Global M2M Offering will facilitate the widespread adoption of connected devices throughout the region.

Kamil Hilali, Zain Group’s Chief Strategy Officer, commented, “This service addresses key challenges faced by OEMs operating in or looking to enter the region, including compliance with local regulations and high integration costs.”

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