Egypt Launches Invest-IT Program to Support Tech Startups and Boost Investment Readiness

Fifteen promising Egyptian tech startups showcased their groundbreaking innovations during the launch of Invest-IT, a nationwide program aimed at enhancing investment readiness for tech startups in their Seed and Pre-Series A stages. The initiative is led by the Technology Innovation and Entrepreneurship Center (TIEC), an affiliate of the Information Technology Industry Development Agency (ITIDA), in collaboration with Flat6Labs, a leading seed and early-stage venture capital firm in the MENA region.

Designed to support emerging entrepreneurs across Egypt, Invest-IT focuses on helping startups secure funding, expand their operations, and drive sustainable economic growth through innovation. The program aims to strengthen Egypt’s tech ecosystem by providing startups with the necessary tools to scale and compete globally.

The launch event gathered key stakeholders from Egypt’s tech scene, including Eng. Ahmed El-Zaher, CEO of ITIDA, Hany Al-Sonbaty, Founder and Chairman of Flat6Labs, Dina El-Shenoufy, Chief Investment Officer at Flat6Labs, and Lamiaa El Rashidy, Incubation Manager at TIEC, along with the founders of the participating startups.

Eng. Ahmed El-Zaher highlighted the importance of the Invest-IT program, stating, “It represents a pivotal milestone in our efforts to empower Egyptian startups during their most critical phase—investment readiness. At ITIDA, we are committed to building a resilient and inclusive technology ecosystem that nurtures innovation and equips startups to scale on a global stage.”

The program targets a wide range of startups across various sectors, including AI, fintech, logistics, proptech, and smart energy solutions. These startups represent the rapidly maturing innovation landscape in Egypt, showcasing its potential to become a regional startup powerhouse.

Featured startups include:

Seed Funding Group:

  • The White Guard: Cybersecurity and high-quality PPE manufacturing
  • Dragify: AI solutions for the financial services sector
  • HNDL: Fleet management tech in logistics
  • Turuq: Technology-driven packaging and shipping services
  • Skoolix: Smart digital learning tools
  • KENNAH: Proptech for underutilized real estate assets
  • Atoms AI: AI-powered semiconductor inspection
  • PhotonSmart: Energy-efficient smart home devices for hospitality and residential sectors

Pre-Series A Cohort:

  • Valify: AI-based digital identity verification
  • Mrkoon: Digital platform for waste management suppliers and retailers
  • Qubefyn: AI-powered data intelligence solutions
  • Venu: Venue-booking and management platform for events
  • Amanleek: Insurtech for individuals and businesses
  • LyRise: Affordable enterprise AI solutions
  • Hoopoe Digital: Location-based digital services powered by large-scale Wi-Fi data

Hany Al-Sonbaty, Founder of Flat6Labs, emphasized the importance of collaboration: “Invest-IT represents a model of integrated collaboration—bringing together resources, capital, and mentorship to empower startups with both technical expertise and purpose-driven leadership. Entrepreneurship is not just about funding; it’s about people, values, and creating lasting impact.”

Through Invest-IT, Egypt aims to solidify its position as a growing hub for innovation and entrepreneurship, helping local startups access the resources they need to scale and thrive.

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