Orange Jordan Launches Initiative to Strengthen Direct Communication with Customers

In line with its slogan “Orange is Here,” Orange Jordan launched an initiative aimed at enhancing direct communication between the company’s employees and customers. Held on April 15, the initiative saw over 1,100 employees participate in a field tour across the Kingdom, divided into 233 groups. The teams engaged with customers to listen to their feedback, understand their concerns, and work toward improving the customer experience.

Orange Jordan’s CEO, Eng. Philippe Mansour, took part in the initiative along with members of the executive committee. The activity fostered a spirit of interaction and communication within the company. This initiative is part of a broader strategy by Orange Middle East and Africa (OMEA) Group, which has been launched in 17 countries to strengthen customer engagement and better understand customer needs and suggestions.

Eng. Mansour expressed his enthusiasm for the initiative, emphasizing that customers are at the heart of Orange’s success. He noted that direct feedback from customers is crucial for the ongoing development of the company’s services and community-driven initiatives. He also commended Orange Jordan employees for their dedication, stating that their commitment makes them true ambassadors of Orange’s values and spirit, ensuring a continued exceptional experience for their customers.

The initiative reinforces Orange Jordan’s position as a leading digital service provider in the Kingdom, highlighting its commitment to customer-centricity and service innovation based on real customer needs.

About Orange Jordan

Orange Jordan, a subsidiary of Orange Global Group, serves over 4.1 million customers across the Kingdom with a team of more than 1,600 employees. The company offers an integrated range of digital solutions, including mobile, internet, fixed services, data, and Smart Life Solutions. Through its sub-brand, Orange Business, it also serves businesses, providing comprehensive digital solutions.

Guided by values such as transparency, agility, collaboration, and excellence, Orange Jordan’s vision is to drive digital empowerment and inclusion in the Kingdom. This vision is embedded in the company’s CSR strategy, focusing on digital education, environmental sustainability, digital inclusion, and entrepreneurship.

About Orange

Orange is one of the world’s leading telecommunications providers, with a global revenue of 40.3 billion euros in 2024 and a workforce of 127,000 employees. With 291 million customers worldwide, including 253 million mobile customers, Orange operates in 26 countries and is a key player in providing IT and telecommunication services to multinational companies under its Orange Business brand. The company’s strategic plan, “Lead the Future,” focuses on network excellence to maintain leadership in service quality.

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