Exclusive: Tendo is helping everyday Africans to resell products from their smartphones risk free

Imagine the power of being able to start an online ecommerce business from your smartphone without keeping a single product in stock or spending a single cent. With Tendo, every African can now be an entrepreneur.

This Ghana-based startup is rethinking ecommerce by empowering anyone—students, stay-at-home parents or side hustlers—to become resellers without inventory or upfront capital. On the Tendo platform, resellers can choose from thousands of wholesale products, add their profit margins and sell directly on social media. Tendo takes care of the rest—inventory, fulfillment and payment to the reseller.

Why this is a story worth telling:

  • All it takes is a smartphone and social media to launch a business and start earning—no capital needed.
  • Built for Economic Inclusion. The no-inventory, no-upfront-cost model opens the door to entrepreneurship for people who’ve been locked out by traditional models.

Backed by Renew Capital, Tendo’s business model is more than innovation—it’s putting income directly into the pockets of everyday people requiring nothing more than initiative and the social media apps on their smartphones.

Please let me know if I can answer any questions about Renew Capital’s investment, or connect you directly with Tendo’s CEO, Felix Manford, who can share more about Tendo’s vision, traction and expansion plans.

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