HUTCH has expanded its ongoing collaboration with Singer, Sri Lanka’s leading consumer durables retailer, to accelerate the adoption of eSIM technology and provide a fully digital onboarding experience for mobile users across the country. This initiative aims to make mobile access easier and more efficient for all Sri Lankans.
The new fully digital onboarding model eliminates the need for paperwork and in-store visits by offering a swift, paperless process. Customers can now activate an eSIM instantly by scanning an in-store QR code, or simply complete a quick form to request a physical SIM card delivered directly to their doorstep. This seamless, digital-first approach streamlines the customer journey and matches the expectations of today’s fast-paced, tech-savvy consumers.
By combining HUTCH’s advanced connectivity solutions with Singer’s extensive retail presence, this partnership creates a one-stop solution for mobile needs, from purchasing devices to activating the network. Additionally, exclusive benefits are available for HUTCH customers, including discounts on entry-level smartphones from the HONOR and ZTE brands, promoting digital inclusivity and providing access to the latest technology.
Hamdhy Hassen, Chief Marketing Officer at HUTCH Sri Lanka, emphasized, “At HUTCH, we are committed to empowering people in the digital era. Our partnership with Singer is a vital step in making digital services more accessible and simplifying mobile access, whether it’s activating an eSIM, delivering a SIM via QR code, or upgrading to a new smartphone at an affordable price. It’s all about making it easier for customers to move forward in the digital age.”
Janmesh Antony, Marketing Director at Singer Sri Lanka, added, “Singer has always been focused on delivering top-notch technology and convenience to our customers. This partnership with HUTCH allows us to offer a comprehensive solution where customers can access both premium mobile devices and seamless connectivity in one place.”
This partnership marks a significant step towards enabling more Sri Lankans to embrace digital services, making mobile access smoother and more accessible across the island.
