Oman’s increasing focus on customer-centric business strategies will take centre stage at the Oman CX Forum 2025, set to be held at the St. Regis Al Mouj Muscat Resort on May 28. Organized by Muscat Media Group in collaboration with Gulf Leaders Circle (GLC) and presented by Infoline, the event will bring together over 200 senior professionals from various sectors to explore ways to elevate customer experience (CX) strategies in a rapidly digitalizing and competitive landscape.
With customer expectations constantly evolving, the forum promises timely, actionable insights from a high-profile lineup of speakers, including CX heads, strategists, and solution providers. Key themes will include the integration of AI and automation in service delivery, the personalisation of customer journeys, loyalty-building strategies, and leveraging data to drive CX outcomes. Other important discussions will cover embedding a customer-first mindset across organizations, empowering front-line teams, enhancing emotional connections with consumers, and delivering high-impact service experiences.
The forum will be especially relevant to professionals from banking, insurance, retail, telecom, utilities, FMCG, healthcare, tourism, hospitality, education, and real estate—industries where customer experience is becoming a critical differentiator.
A major highlight will be the Oman CX Awards 2025, where leading brands across 35 product and service categories will be recognized through nationwide consumer voting. Winners will receive the prestigious Times of Oman Best Brand in Customer Experience Award. The evening will also celebrate select CX professionals for their contributions to advancing customer-centric practices in the Sultanate.
Ahmed bin Essa Al Zedjali, CEO of Muscat Media Group, emphasized the strategic importance of the forum, stating: “Customer experience is no longer a support function—it is now central to brand reputation and long-term success. The Oman CX Forum 2025 will not only celebrate those who excel in CX but also provide a platform for meaningful discussions on how organizations in Oman can improve customer engagement, service, and retention.”
The event will offer an excellent opportunity for networking, knowledge-sharing, and recognizing excellence, making it a must-attend for businesses aiming to stay ahead in the CX space.
For inquiries on sponsorships, speaking opportunities, or delegate registration, contact Sanjeev Rana at sa*****@mm*.om or +968 97221630.
