Qatar – Snoonu, Qatar’s leading homegrown super-app and technology company, has announced a landmark expansion of its research and development (R&D) growth programme, anchored by the launch of the Snoonu Innovation District and backed by a planned QR750 million investment through 2030.
The initiative underscores Snoonu’s mission to develop world-class technology rooted in local values while contributing directly to Qatar National Vision 2030. Over the years, Snoonu has pioneered advancements in artificial intelligence, logistics, and customer experience, earning recognition as a national innovation leader.
The new Innovation District will serve as a hub for cutting-edge technologies and talent development, fostering collaboration across industries and knowledge-sharing opportunities. Founder and CEO Hamad al-Hajri said: “By deepening our R&D investment and launching the Snoonu Innovation District, we’re cultivating talent, accelerating innovation, and delivering impact for our customers, partners, and community.”
Snoonu aims to employ 1,000 engineers by 2030, drawing from Qatar Foundation universities and a diverse global talent pool representing more than 90 nationalities. Its five-year R&D roadmap prioritizes AI, automation, sustainable green logistics, and scaling its super-app ecosystem across GCC markets.
The company’s innovations already extend beyond business, supporting global events such as Formula 1, MotoGP, and the Doha Book Fair, while empowering SMEs and home businesses with digital infrastructure.
Backed by QR800 million in strategic investment from Jahez Group, Snoonu has been valued at over QR1 billion, becoming the first Qatari tech startup to achieve this milestone. The company is now on track to become Qatar’s first unicorn and a regional powerhouse in technology and entrepreneurship.
