Cairo, 30 November 2025: Paymob, the leading payment technology provider in the MiddleEast and North Africa, and Robusta Technology Group (RTG), a regional leader in digitalproduct development, artificial intelligence solutions, and digital transformation, have announcedthe signing of a strategic partnership. The collaboration aims to establish a joint frameworkoffering integrated solutions that combine digital payments, artificial intelligence, and advanceduser experiences, empowering merchants, startups, and enterprises in Egypt and the widerregion to accelerate their digital transformation and achieve more efficient growth.This partnership stems from a shared vision to build an integrated digital ecosystem thatsupports the expansion of a cashless economy and enhances the readiness of small andmedium-sized enterprises (SMEs) to transition toward a fully digital environment. The initiativealigns with Egypt’s Vision 2030 and the government’s objectives for digital transformation andfinancial inclusion.The partnership is built on a joint strategic framework that merges Paymob’s advancedinfrastructure in digital payments with RTG’s extensive expertise in digital transformation,product development, and AI-driven solutions. The collaboration aims to enable businesses tocreate intelligent digital experiences encompassing payments, automation, and advancedanalytics, with seamless integration and rapid deployment. It also supports the regionalexpansion of both parties, positioning the partnership as a key driver of digital transformation inthe region.Hussein Mohieldin, Chief Executive Officer of Robusta Technology Group, added: “Ourpartnership with Paymob is a strategic step toward building a unified digital ecosystem thatconnects AI, payments, and customer experience in one framework. Our goal is not only toaccelerate digital transformation but to enable businesses to grow intelligently and efficiently inrapidly evolving markets. This partnership reflects RTG’s commitment to leading the digitaltransformation journey, from concept to revenue, and from local to regional, affirming our role asa strategic partner in building a more connected digital environment across the region.”Islam Shawky, Co-Founder and Chief Executive Officer of Paymob, stated: “We believe that theintegration of fintech and digital transformation represents the true future of business growth inthe region. This partnership marks a pivotal step in merging fintech infrastructure with digitalproduct development strategies, delivering a comprehensive experience that combinespayments, automation, and AI within a unified ecosystem. Our collaboration with RTGexemplifies the alignment in vision between two leading companies working to empowerstartups and enterprises to achieve sustainable growth and accelerate their shift toward a digitaleconomy.”
This partnership paves the way for future joint initiatives that integrate AI, payments, and digitalexperiences, aiming to accelerate the digital transformation of merchants and SMEs andstrengthen Egypt’s position as a regional hub for technological innovation and digitaladvancement.— End —About PaymobPaymob is the leading financial services enabler in MENA delivering innovative financial technologies to customers across the region. Itsgateway offers more than 50 omnichannel payment solutions and empowers close to 390,000 merchants including local SMEs and regionaland global brands like Decathlon, Vodafone, LG, Uber, IKEA, and Shahid with access to innovative financial services.Paymob was the first fintech company to receive the Central Bank of Egypt’s (CBE) Payments Facilitator license in 2018. The companylaunched in the UAE in 2022 and received The CBUAE Retail Payment Services License in 2025. Paymob received Saudi Payments PTSPcertification in May 2023 enabling it to launch its operation in KSA. In December 2023 Paymob was a granted PSP license in Oman.The Company is backed by global and regional investors including PayPal Ventures, Global Ventures, Kora Capital, Clay Point Capital, EBRD,Endeavor Catalyst, FMO, BII, Helios Digital Ventures, A15 and Nclude.More information at www.paymob.comFor press inquiries please contact:Pr***@****ob.comAbout Robusta Technology Group (RTG)Robusta Technology Group (RTG) is a tech powerhouse dedicated to driving growth and impact. By combining strategic expertise withoperational excellence, RTG delivers a holistic ecosystem that empowers businesses of all sizes to achieve their goals with confidence.With more than 500 projects delivered for over 250 clients across 7+ countries and 10+ industries, RTG partners with organizations acrossthe MEA region and beyond to build digital customer experiences, establish remote engineering hubs, and create ventures across diverseindustries. Serving as both a strategic enabler and a catalyst for community growth, RTG fosters transformation through technology, events,spaces, and content—ensuring business continuity and meaningful, lasting impact.For more information, visit: ww**********************@**********up.com
Paymob and Robusta Technology Group announce a strategicpartnership to accelerate digital transformation and empowermerchants and businesses across the region
