Vodafone Business, a division of the country’s leading operator Vodafone Egypt, has announced its entry into Egypt’s agriculture sector, marking a significant expansion of its enterprise services into one of the country’s most critical economic areas.
The initiative is designed to support agricultural productivity, operational efficiency, and long-term sustainability through technology-driven solutions.
The project is being implemented in collaboration with Rakhaa For Agriculture Investments, part of the Egyptian investment and consultancy group Rakhaa Holding.
The partnership aims to deliver an end-to-end smart agriculture solution built on Internet of Things (IoT) technologies. The deployment integrates connectivity, field sensors, automated irrigation systems, and data-driven decision-making tools designed to operate effectively at scale.
According to Tech Review Africa, the solution enables real-time monitoring and management of farming activities, allowing stakeholders to make informed decisions based on data collected from connected devices and sensors deployed in the field.
Automated irrigation systems form a core component of the deployment, helping optimise water usage in a country where water efficiency is a strategic priority.
Vodafone Business Executive Director Mahmoud ElKhateeb described agriculture as “a critical sector for Egypt that requires reliable infrastructure, operational efficiency, and long-term sustainability,” adding: “The project is designed to improve productivity, reduce resource waste, and support sustainable farming practices.”
This marks the second major announcement from the Egyptian operator in recent days. Vodafone Egypt recently confirmed that its customer base has reached approximately 53 million subscribers across mobile and internet services, maintaining its position as the country’s leading telecommunications provider by subscriber count.
The operator also reported strong financial performance for the 2025 fiscal year, achieving record revenues of approximately EGP 55 billion (around US$1.17 billion), reflecting a 46.1 percent increase compared to the previous fiscal year.
