Telenor Pakistan has introduced two groundbreaking initiatives, ‘Nayi Raah’ and an Executive MBA sponsorship program, to promote an inclusive and supportive work environment for women. These initiatives are designed to foster greater work-life balance and professional growth for female employees.
The ‘Nayi Raah’ initiative introduces an industry-first part-time work model that allows women to balance their careers with personal responsibilities. This flexible model ensures that female professionals can continue to contribute to the workforce while managing their commitments at home, a significant step toward work-life integration.
Additionally, Telenor Pakistan has partnered with the Lahore University of Management Sciences (LUMS) to offer exclusive scholarships for Executive MBA and all Master’s programs at the Suleman Dawood School of Business (SDSB). This collaboration is aimed at supporting the professional growth and leadership development of Telenor’s female employees, further fostering a culture of continuous learning and empowerment within the organization.
These initiatives align with the theme for International Women’s Day (IWD) 2025, ‘Accelerate Action,’ which emphasizes the importance of driving meaningful and impactful change for gender equality.
Areej Khan, Chief People Officer at Telenor Pakistan, shared, “Empowering women to lead, innovate, and succeed is key to driving meaningful progress. Through initiatives like ‘Nayi Raah’ and sponsoring Executive MBA programs at LUMS, we are taking actionable steps to create pathways for women to thrive in their careers while maintaining a healthy work-life balance.”
Telenor Pakistan has a longstanding commitment to Diversity, Equity, and Inclusion (DEI), exemplified by its pioneering programs such as ‘Naya Aghaaz’ and ‘Parvaaz,’ which encourage greater female participation in the workforce. The company also promotes economic empowerment through initiatives like Circle Women and the World Bank’s ‘Girls Learn, Women Earn’ program, which focuses on digital literacy and financial inclusion for women across the country. Furthermore, leadership development programs like ‘EmpowHer for Today’ and ‘EmpowHer to Lead’ provide women with the skills and mentorship required to excel in leadership roles.
These initiatives reflect Telenor Pakistan’s continued commitment to women’s empowerment, career advancement, and the promotion of an equitable future for all. The company remains a champion of diversity, inclusion, and empowerment through its consistent efforts to drive positive change in the workplace and beyond.
