Company’s Free, Ad-Supported Streaming Service Introduces a New Logo, an Enhanced UI
With Advanced Personalization and Expands Into New Global Markets
Dubai, United Arab Emirates, December 4, 2025 — LG Electronics (LG) is unveiling asignificant upgrade to LG Channels, its free, ad-supported streaming TV (FAST) service. Theupdate introduces a new logo and an enhanced user interface (UI) designed to deliver a moreintuitive and seamless viewing experience. With advanced content recommendations, LGChannels now makes it even easier for viewers to discover and enjoy the content they love.Since its 2015 debut in Korea, LG Channels has evolved into a global service available in 33countries, offering local language support in each market. Through partnerships with leadingcontent providers, the platform now features more than 4,000 channels that LG Smart TV userscan easily access via the LG Magic Remote or the LG webOS home screen.The new LG Channels logo reflects its customer friendly nature and global identity. Its simple,universal design invites users to connect with LG Channels while highlighting LG’scommitment to delivering diverse, intuitive entertainment experiences worldwide.The enhanced UI and new features make content discovery and navigation more efficient thanever. Users can now receive personalized recommendations based on their viewingpreferences. A new “quick access” feature lets viewers simply press the “OK” button on theLG Magic Remote while watching a program to instantly see channel details, the TV guide,favorites and a list of popular content. This allows them to browse other live options and switchchannels without ever leaving their current screen, adding a new level of convenience.LG Channels now offers deeper personalization powered by advanced AI algorithms thatdeliver tailored content suggestions. The platform is also introducing region-specific featuresto reflect local viewing habits and cultural preferences. In the United States, users can keeptrack of new shows now due to new functionality allowing them to set reminders for upcomingcontent they want to watch. In Europe, a multi-audio feature* is being added to enable instantselection of preferred dubbing languages, while in the Middle East, the interface will supportright-to-left text display.“LG Channels is designed to give users seamless access to high-quality, engaging content,”said Chris Jo, head of the webOS Platform Business Center at the LG Media EntertainmentSolution Company. “With the latest upgrade, from the new logo to our refined personalizationfeatures, we are enriching everyday viewing by making the user experience more intuitive andenjoyable for millions around the world.”
Building on its strong presence across North America, South America, Europe and Asia, LGChannels will soon expand into additional markets, including the United Arab Emirates, Polandand Taiwan. This expansion underscores LG’s commitment to bringing more diverse andaccessible entertainment to audiences worldwide.LG Channels is committed to continually enhancing viewing experience through diversecontent partnerships and upgrades, helping viewers discover and enjoy thoughtfully curatedcontent that reflects their preferences and interests. Stay connected with LG Newsroom for thelatest news and updates.* Multi-audio options are only provided when supported by the specific channel or the contentbeing broadcast.About LG Electronics Media Entertainment Solution CompanyThe LG Media Entertainment Solution Company (MS) is a recognized innovator in televisions,audio, displays and smart TV platforms. The MS Company enhances the media entertainmentexperience with its OLED TVs, renowned for perfect black and perfect color, and premiumLCD QNED TVs, all powered by the personalized webOS smart TV platform. The MSCompany also offers Information Technology solutions (gaming monitors, business monitors,laptops, projectors, cloud devices and medical displays) as well as Signage solutions (MicroLED signage, digital signage, hospitality displays and signage software solutions) thatare designed to maximize customers’ work efficiency and deliver strong value. For more newson LG, visit www.LGnewsroom.com.About webOS platformThe webOS platform has powered LG TVs for over a decade, earning acclaim for its user-friendly interface that allows for easy navigation and customization. With a growing ecosystemof global partners, webOS is set to drive LG’s future growth across multiple devices and out-of-home experiences.LG Channels, LG’s exclusive free streaming service, offers a wide selection of premium liveand on-demand programming, including movies, TV shows, news, sports, comedy, anime andmore. With an always growing number of channels, owners of LG TVs, smart monitors orprojectors can easily discover their favorite programs by launching the LG Channels app. LGChannels is also available for Automotive and Hotel TV. For more news on webOS for SmartTV, visit www.lg.comSource: AETOSWireMedia Contacts:LG-OneMohamed Al************************@****ne.com
LG Channels Expands Footprint with New Identity, Refined UIand Advanced Personalization
