Barcelona, Spain, March 25, 2026 — Ooredoo Qatar demonstrated its AI-augmented creative workflow at Mobile World Congress (MWC) Barcelona 2026, highlighting how generative AI is reshaping modern marketing operations.
The showcase, hosted at the Google Cloud booth, featured Ooredoo’s adoption of advanced generative AI tools including Gemini Enterprise, Veo, Imagen, and Nano Banana. These technologies enable the company to move from traditional, resource-heavy production to a faster, AI-driven creative process, significantly reducing time and cost.
By integrating these tools, Ooredoo has streamlined its end-to-end marketing workflow—accelerating campaign development from months to days while maintaining production-grade quality. AI-powered storyboarding and rapid content generation allow teams to move from concept to execution with near-instant alignment and iteration.
The demonstration emphasized four key outcomes: faster go-to-market timelines, instant creative briefing, high-quality visual production without heavy budgets, and improved cost efficiency through automation.
This initiative reflects Ooredoo’s broader strategy to embed agentic AI into its operations, positioning Qatar as a leader in digital innovation and next-generation marketing practices.
