The Shift from Cookies to AI: How Marketing is Evolving in a Privacy-First World

The marketing world is shifting from third-party cookies to AI-driven, privacy-first technologies. Google’s Privacy Sandbox, Apple’s App Tracking Transparency, and Meta’s losses reflect this transformation. Brands like Netflix, Sephora, and Spotify are leading the way with personalized AI experiences. Emerging tech includes biometric logins, emotional AI, and predictive interfaces.

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Egypt Hosts Second Freelancers Forum to Empower Youth in the Digital Economy

The second Freelancers Forum in Egypt, organized by the Ministry of Communications, focused on empowering youth in the digital economy. Government leaders discussed initiatives to improve digital skills, internet infrastructure, and tax reforms to support freelancers. Key topics included training, workspace access, and simplified tax procedures for small businesses.

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Ericsson and Ooredoo Qatar Host Technology Day to Showcase 5G, AI, and Automation Advancements

Ericsson and Ooredoo Qatar hosted a Technology Day showcasing the latest advancements in 5G, AI, and automation. The event provided hands-on demonstrations, expert-led discussions, and strategic insights, aiming to enhance network capabilities, optimize operations, and support Ooredoo Qatar’s digital transformation journey with innovative service offerings and solutions.

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Orange Jordan Launches Incubation Phase for 2024 Entrepreneurship Hackathon Finalists

Orange Jordan, in partnership with MoDEE, has launched the incubation phase for 100 entrepreneurial ideas from the 2024 Entrepreneurship Hackathon. The initiative offers training, mentoring, and support through Orange Incubators, aiming to foster growth in sectors like agricultural technology, education, renewable energy, and tourism, contributing to national development.

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