du reported its highest-ever financial performance in 2024, with revenue rising by 7.3% and net profit growing by 49.1%. The company’s success is attributed to strategic investments in 5G infrastructure, a shift towards ICT services, and a streamlined organizational structure. du is well-positioned for continued growth in the UAE.
du has launched the Business Roamer Plan, designed for large corporates needing reliable national and international connectivity. For AED 325/month, businesses get 200 incoming and 300 outgoing roaming minutes, along with 10 GB of roaming data. This solution aims to enhance productivity and support global operations.
du has partnered with AWS and Nokia to cloudify its Radio Access Network (RAN) in the UAE, leveraging AWS Outposts and Nokia’s anyRAN approach to enhance network flexibility, security, and scalability. This collaboration supports UAE’s digital transformation, accelerating 5G innovation and enabling new use cases for various industries.
du has achieved a remarkable global ranking in the Microsoft Viva Glint Culture & Employee Engagement survey, securing a score of 85 and ranking in the top 25% of technology sector performers. This achievement highlights du’s commitment to creating a vibrant and inclusive workplace culture that drives organizational success.
du has partnered with Workvivo by Zoom to transform its internal communications and employee engagement. The platform aims to foster a transparent, connected work environment, enhancing team collaboration, celebrating achievements, and strengthening company culture. This initiative supports du’s goal of creating a more inclusive and dynamic workplace.
du has announced its Diamond Sponsorship of the GDRFA New Year’s event for the blue-collar community in Dubai. The event will feature performances, giveaways, and special promotions through alo. Additionally, du Pay will provide exclusive financial services, emphasizing inclusivity and accessibility for all UAE residents.
du’s 5G-A Innovation Center in Dubai is poised to lead the next generation of 5G technology, driving faster speeds, lower latency, and greater connectivity. The center will explore new business models and applications for sectors like smart cities, AI, and immersive technologies, helping the UAE solidify its position as a digital leader.
Dubatt Battery Recycling has partnered with Du to recycle used lead-acid batteries, aiming to process around 200 tonnes annually. The refined lead produced will supply battery manufacturers in the UAE and abroad. Dubatt plans to expand into lithium battery recycling, with operations expected to begin by early 2026.
du, a Dubai-based telecom provider, has launched a revamped B2B portfolio, introducing two new sub-brands, du Tech and du Infra. These initiatives aim to enhance digital transformation solutions for businesses in the UAE, focusing on connectivity, ICT solutions, and advanced technology to support economic growth and innovation.
Both initiatives highlight the growing role of telecom operators in driving environmental sustainability and promoting circular economy practices.
