Ooredoo Kuwait, in partnership with the international retail franchise operator Alshaya Group, has introduced Aura Mobile, a pioneering mobile service tailored for modern consumers. Powered by Ooredoo and integrated with Alshaya’s renowned Aura loyalty programme, this new service offers customers in Kuwait a unique combination of exceptional mobile services and exclusive retail and loyalty perks across more than 50 Alshaya brands.
Aura Mobile Powered by Ooredoo is set to reshape Kuwait’s mobile industry by blending Ooredoo’s cutting-edge telecommunications technology, robust network infrastructure, and industry expertise with premium shopping, dining, and entertainment experiences. The service provides always-on connectivity alongside competitive mobile offerings, catering to the evolving needs of today’s connected lifestyle.
As part of its commitment to innovation, Ooredoo Kuwait continues to enhance its customer experiences by launching Aura Mobile Powered by Ooredoo. The service is powered by Ooredoo’s extensive 5G network and roaming services, ensuring uninterrupted high-speed connectivity for subscribers. Customers can easily subscribe online or through the Aura loyalty app, gaining access to a range of exclusive features designed to enhance their mobile and retail experience.
The new service seamlessly integrates with the Aura loyalty programme, allowing members to earn and redeem points with every transaction. Aura members can enjoy personalized shopping, dining, and lifestyle experiences across over 50 Alshaya brands, including popular names like H&M, Foot Locker, Charlotte Tilbury, Victoria’s Secret, The Cheesecake Factory, and Shake Shack.
Abdulaziz Al-Babtain, CEO of Ooredoo Kuwait, emphasized the significance of this collaboration:
“The launch of Aura Mobile Powered by Ooredoo represents a major milestone in the evolution of telecommunications in the Middle East. Partnering with Alshaya Group allows us to expand our services and set new benchmarks for innovation and customer interaction. As the exclusive telecommunications partner for Alshaya in Kuwait, Aura Mobile Powered by Ooredoo highlights our dedication to digital transformation and technological advancement. Our goal is to be a brand that seamlessly integrates with our customers’ lifestyles, upgrading their everyday experiences.”
John Hadden, CEO of Alshaya Group, expressed excitement about the partnership:
“By combining our retail and loyalty program expertise with Ooredoo’s leadership in telecommunications, we are redefining customer-centric services. Building on the success of the Aura loyalty programme, recognized as the Best Loyalty Program at the International Loyalty Awards, Aura Mobile Powered by Ooredoo offers more than just a communication tool—it is a gateway to an array of rewards and privileges from the best of Alshaya Group.”
With Aura Mobile Powered by Ooredoo, customers can expect an elevated mobile experience that merges high-quality telecommunications with exclusive retail benefits, reinforcing the service’s position as a trailblazer in Kuwait’s digital landscape.
