Ooredoo Oman is transforming customer experience (CX) as part of its “Mega Digital Transformation” programme, aligned with Oman’s Vision 2040 to build a digitalised economy. By upgrading its IT and network infrastructure, Ooredoo has modernized systems to offer real-time services, improve billing transparency, and enhance overall customer engagement. The company has completed two phases of the programme, successfully digitizing its Charging and Rating systems and transitioning to the Ericsson platform. This digital transformation, which earned Ooredoo recognition at the Middle East Technology Excellence Awards 2024, aims to create a 360-degree seamless digital experience for customers while positioning the company at the forefront of emerging markets such as IoT.
With further phases underway, Ooredoo’s full-scale transformation will deliver innovative, adaptive services across all channels, enhancing efficiency and customer satisfaction.
