Ooredoo, a leading telecommunications provider in the region, has partnered with the prominent retail group Alshaya to unveil Aura Mobile by Ooredoo, a new milestone in Kuwait’s mobile service industry. This collaboration promises to redefine mobile connectivity and retail rewards, offering consumers an enhanced experience tailored to their modern lifestyles.
Aura Mobile combines Ooredoo’s high-speed 5G network capabilities with Alshaya’s popular Aura loyalty program, providing customers not only with premium telecom services but also exclusive shopping benefits. This service caters to the needs of the tech-savvy and retail-focused Kuwaiti market.
Subscribers to Aura Mobile will enjoy flexible prepaid plans that cater to varying data, voice, and lifestyle requirements. A notable feature of Aura Mobile is its integration with the Aura loyalty program, which enables users to earn and redeem points on every purchase made at over 50 Alshaya brands across fashion, beauty, dining, and more. This integration offers subscribers up to 15% savings on full-priced items at major retail brands.
Nida Unas, Director of Loyalty at Alshaya Group, expressed excitement about the launch: “Aura Mobile brings a unique blend of connectivity and loyalty. We are thrilled to offer our customers an experience where their everyday activities—shopping, dining, and communicating—are rewarded. This partnership ensures that our loyalty program continues to deliver real, tangible benefits across various aspects of life.”
Nouf Al-Mashaan, Senior Director of External Affairs at Ooredoo Kuwait, also remarked on the launch: “We are proud to partner with Alshaya to launch Aura Mobile, a service that truly enhances the mobile experience by integrating it with a rewards system that benefits all aspects of our customers’ lives. Whether it’s staying connected with Ooredoo’s reliable 5G network or enjoying exclusive discounts at Alshaya’s wide range of brands, Aura Mobile is a game-changer.”
