UAE: Liferay, a leading provider of cloud-powered, open-source Digital Experience Platform (DXP) solutions, is set to showcase its advanced digital capabilities at GITEX GLOBAL 2024. This initiative aligns with the UAE’s vision to promote forward-thinking, technology-driven innovation. Liferay’s comprehensive platform empowers organizations to deliver personalized customer journeys, enhance operational efficiency, and accelerate digital transformation through low-code capabilities and seamless integration.
In today’s rapidly evolving digital landscape, businesses require platforms that can adapt to changing customer demands while optimizing efficiency and providing highly customized experiences. Liferay DXP enables organizations to develop, deploy, and scale digital experiences across multiple touchpoints, facilitating B2B, B2C, G2G, and G2C interactions for seamless customer engagement. The platform’s AI-driven insights further enhance customer experiences and operational efficiency, ensuring businesses remain competitive in a fast-changing market.
Liferay SaaS allows organizations to create tailored solutions, including customer experiences, employee portals, and supply chain solutions for distributors and retailers, thus enhancing operational flexibility and personalization across various business functions.
The platform’s AI-enhanced features provide data-driven insights that enable businesses to make informed decisions and improve customer satisfaction. Its cloud-native architecture and low-code functionality expedite development and deployment, shortening delivery timelines and driving innovation while supporting modernization without disrupting legacy systems.
“At GITEX GLOBAL 2024, we will demonstrate how Liferay’s GenAI capabilities, combined with our low-code tools and cloud infrastructure, empower organizations to deliver smarter and more seamless digital experiences while maintaining a focus on their customers. AI is central to transforming business operations, and with GITEX GLOBAL highlighting AI this year, we are excited to showcase how Liferay DXP integrates with various AI platforms to address real-world challenges in enhancing customer engagement and operational efficiency,” stated Moussalam Dalati, General Manager, MEA and France at Liferay.
Now available on Google Cloud Marketplace as the only DXP offering full functionality, Liferay’s platform leverages the secure and scalable infrastructure of Google Cloud Platform (GCP) in Saudi Arabia, Qatar, and Kuwait. This enables organizations across the region to streamline technology adoption, drive innovation, and advance digital transformation.
Liferay, in collaboration with its regional partners, including Digital Processing Systems Kuwait, ITWorx, Pixel 38, Proventeq, and Sword Group and Aspidec, will showcase advanced digital solutions at GITEX GLOBAL 2024. These partnerships reflect Liferay’s commitment to supporting businesses in the Middle East as they adopt innovative digital strategies. Liferay’s platform is designed to provide the flexibility and scalability necessary for organizations to effectively transform their digital operations.
Visit Liferay at GITEX GLOBAL 2024 at Booth H4-B40, Hall 4, to learn more about how the platform empowers organizations to deliver smarter, faster, and more impactful digital experiences.