TikTok has launched the second phase of its #SaferTogether online safety programme, in collaboration with the National Information Technology Development Agency (NITDA) and Data Science Nigeria. The initiative aims to build a comprehensive digital safety network across Nigerian communities, focusing on online protection and digital literacy.
First introduced in 2022, the programme made significant strides in promoting digital safety by reaching 537 teachers and 1,037 parents in major cities like Abuja, Lagos, and Kano. These efforts emphasized digital safety features and mental health awareness.
The second phase, which expands the programme’s scope, introduces NITDA as a strategic partner. This collaboration is focused on addressing the critical digital challenges facing young people today, covering topics such as misinformation, cyberbullying, digital citizenship, fake news, and data protection.
Workshops will engage a wide range of stakeholders, including civil society organizations, government representatives, and community leaders. The initiative will extend its reach to additional regions, with particular focus on Edo and Kaduna states.
Data Science Nigeria, led by founder Dr. Olubayo Adekanmbi, will play a central role in developing the curriculum and content for the programme, emphasizing collective responsibility in creating a safer digital environment.
TikTok’s approach includes a multi-faceted engagement strategy. The company’s Trust and Safety team will guide content development, ensuring that educational materials are both robust and relevant. Social media outreach, workshops, and strategic partnerships will form the backbone of the awareness campaign.
The programme also offers parents and guardians access to TikTok’s Safety Centre and Guardian’s Guide, providing updated information and best practices for navigating online challenges.
NITDA’s involvement aligns with broader goals of digital literacy and enhancing Nigeria’s technological infrastructure. By supporting inclusive access to digital tools and promoting cybersecurity awareness, the agency aims to protect young users and foster positive digital engagement.
TikTok’s commitment to online safety goes beyond platform-specific measures. Through this initiative, the company promotes a holistic approach to digital wellness, recognizing the complex landscape of online interactions. By uniting technology companies, government agencies, and community organizations, the #SaferTogether programme builds a comprehensive support network.
As digital technologies continue to evolve, initiatives like #SaferTogether play a crucial role in addressing online safety challenges. This collaborative effort between TikTok, NITDA, and Data Science Nigeria sets a model for how strategic partnerships can drive meaningful change in digital safety education.
