Ooredoo Partners with Infobip and Microsoft to Launch AI Hub in Qatar

Ooredoo, Qatar’s leading telecommunications and ICT services provider, has partnered with Infobip, a global cloud communications platform, and Microsoft to introduce a groundbreaking tool in conversational artificial intelligence—AI Hub—to the Qatari market.

The launch was highlighted at a recent industry event that brought together key leaders from both the private and government sectors to explore how AI Hub can enhance customer experiences and transform engagement strategies.

Three major digital trends are reshaping the landscape today: Generation Z and Generation Alpha’s preference for messaging over traditional calls, the rapid adoption of AI in customer interactions, and the transformation of chat platforms like WhatsApp into “super apps”—with over 1.9 million active users in Qatar.

In response to these trends, the event focused on equipping local businesses with the latest AI-driven communication technologies, preparing them for the new era of conversational AI. At its core, Infobip’s AI Hub integrates OpenAI on Azure with advanced messaging platforms, enabling businesses to incorporate AI into their customer interactions for secure, efficient, and responsive communication that meets modern expectations.

The event featured presentations from industry leaders at Infobip, Microsoft, and Ooredoo, as well as a live demonstration of AI Hub’s capabilities. Topics covered included trends in conversational AI, the role of Generative AI in B2B communications, and the advantages of Ooredoo and Infobip’s leadership in driving next-generation customer experiences.

“We are excited to partner with Infobip and Microsoft to provide Qatari businesses with AI tools that redefine customer engagement,” said Thani Al Malki, Chief Business Officer at Ooredoo Qatar. “AI Hub will enable enterprises to connect more meaningfully with their customers, enhance efficiency, and lead in digital transformation. This collaboration underscores our commitment to supporting Qatar’s technological progress and delivering real value to our customers.”

This strategic partnership and the launch of AI Hub are aligned with Ooredoo’s ongoing mission to support Qatar National Vision 2030 by advancing digital transformation, boosting technological capabilities, and strengthening the country’s infrastructure. Through innovative AI solutions, Ooredoo is empowering local businesses to provide exceptional customer experiences that contribute to the continued growth of Qatar’s economy.

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