Ooredoo, Qatar’s leading telecommunications provider, has officially announced Asma Al Thani as its Brand Ambassador, aligning with the company’s mission to connect the community to inspirational voices. The announcement was made at a press conference attended by Ooredoo’s CEO, Sheikh Ali Bin Jabor Bin Mohammad Al Thani, and key industry leaders.
Asma Al Thani, an ambitious global explorer, is on a historic mission to become the first Arab—male or female—to complete both the Explorers Grand Slam and conquer all 14 of the world’s 8,000-metre peaks. Her journey, titled ‘Beyond Boundaries,’ mirrors Ooredoo’s vision of pushing limits, embracing challenges, and fostering connections.
Sheikh Ali Bin Jabor Bin Mohammad Al Thani, CEO of Ooredoo Qatar, remarked, “At Ooredoo, we proudly champion ambition, resilience, and leaders in our community. Asma’s extraordinary journey is an inspiration to Qatar and the Arab World, exemplifying perseverance and leadership. We are honored to support Asma and women everywhere in reaching new heights, inspiring the next generation of leaders.”
As a brand ambassador, Asma will engage audiences through digital activations, storytelling, and community-driven initiatives, offering exclusive behind-the-scenes insights into her expeditions and the mindset required to accomplish remarkable feats. Al Thani shared her enthusiasm for the partnership, emphasizing that her journey represents more than just conquering mountains—it’s about pursuing big dreams with courage.
Sabah Rabiah Al-Kuwari, Senior Director of Marketing Communications at Ooredoo Qatar, stated, “Asma’s journey is a powerful reminder that no goal is too ambitious when faced with courage and perseverance. Through this partnership, we aim to fuel the spirit of ambition and empowerment—values shared by both Asma’s expedition and Ooredoo’s mission to improve lives.”
With this partnership, Ooredoo Qatar continues to strengthen its role as a key enabler of community development, supporting initiatives that empower women and celebrate Qatar’s growing global presence.
About Ooredoo
Ooredoo is Qatar’s leading telecommunications company, providing mobile, broadband, fixed internet, and corporate services tailored to both consumers and businesses. Guided by a vision to enrich people’s lives, Ooredoo believes in stimulating human growth through communications, empowering individuals to achieve their full potential.