Telecom Egypt, the country’s leading telecommunications provider, has teamed up with Truecaller, the global leader in Caller ID and spam protection, to transform customer communication and improve user experience. This partnership aims to provide Telecom Egypt’s customers with a more secure, personalized, and seamless calling experience.
As unsolicited calls become increasingly prevalent, customers are becoming more reluctant to answer unknown calls, creating challenges for businesses trying to reach their audience. With Truecaller’s Verified Business Caller ID solution, Telecom Egypt now ensures that its customers can instantly recognize incoming calls from the company. Official branding elements, including Telecom Egypt’s name, logo, and verification badge, will appear on calls, establishing immediate trust and credibility.
Taking the customer experience to new heights, Telecom Egypt also uses Truecaller’s Video Caller ID feature, which replaces standard calls with customized videos. This allows customers to have prior context before answering calls and sets Telecom Egypt apart with rich media caller ID. Whether providing account updates, exclusive offers, or essential service notifications, the Video Caller ID ensures customers remain informed and engaged throughout their interaction with the company.
Ramy Kato, Vice President and Chief Customer Officer at Telecom Egypt, emphasized, “Our partnership with Truecaller aligns with our customer-centric approach that prioritizes customer satisfaction. This collaboration will enhance the customer experience at ‘WE’ by enabling customers to easily identify incoming calls, ensuring they recognize legitimate and important communications, while protecting their privacy.”
Priyam Bose, Global Head of GTM and Developer Products at Truecaller, stated, “At Truecaller, we aim to enable trusted and secure communication for both businesses and consumers. We are excited to partner with Telecom Egypt, a forward-thinking leader in the telecom sector, to enhance customer trust, reduce fraud, and transform communication for the Egyptian telecom industry.”
Truecaller’s Customer Experience Solution is already empowering over 2,500 businesses globally, enabling them to establish their brand identity, build trust with customers, and differentiate themselves by delivering personalized customer journeys. The solution’s communication capabilities help combat fraud while allowing businesses to engage with their customers confidently and transparently.
