AWASR Partners with Madarek to Drive Digital Innovation in Oman

AWASR, Oman’s leading broadband internet service provider, has announced a strategic partnership with Madarek, an ecosystem focused on entrepreneurship, research, and knowledge exchange. This collaboration aims to foster innovative projects within AWASR, reinforcing the company’s commitment to advancing technology and driving digital transformation in the Sultanate.

Through this partnership, AWASR will leverage Madarek’s expertise in innovation management, research, and strategic consulting to develop and implement initiatives that enhance connectivity and digital solutions. The collaboration will focus on nurturing local talent, supporting pioneering digital projects, and creating a culture of continuous innovation within AWASR.

Eng. Adnan Mohammed Al Alawi, CEO of AWASR, expressed his excitement about the partnership, saying, “Our collaboration with Madarek represents a significant milestone in AWASR’s journey toward technological excellence. By integrating Madarek’s ecosystem with our innovation-driven approach, we aim to explore new frontiers in telecommunications and digital services, ultimately providing state-of-the-art solutions to our customers.”

Aiman Al Zakwani, CEO of Madarek, stated, “We believe in empowering organizations with the right tools to drive innovation. Partnering with AWASR enables us to contribute to the advancement of Oman’s telecommunications sector through research-driven initiatives aligned with the nation’s digital transformation goals.”

Eugen Comendant, Chief Commercial Officer of AWASR, added, “Innovation is at the heart of everything we do at AWASR. This partnership with Madarek accelerates our efforts to develop next-generation solutions that will reshape Oman’s digital landscape. We aim to deliver exceptional value to customers and foster sustainable growth in the telecommunications sector.”

This partnership positions AWASR at the forefront of digital innovation in Oman, reinforcing its role in shaping the future of connectivity and smart solutions in the region.

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