Muscat – The Children Culture Centre, part of Oman’s Ministry of Culture, Sports and Youth, is broadening its digital initiatives to nurture children’s creativity, digital literacy, and a strong connection to Omani cultural heritage.
Salwa bint Saif al Rashidi, director of the centre, highlighted that these efforts go beyond entertainment, aiming to establish a lasting cognitive bond between children and their cultural identity by transforming heritage into interactive, living experiences.
The centre’s activities reached 35,603 beneficiaries in 2024 and increased to 39,383 from January to July 2025. These initiatives integrate culture, education, and technology through tools like virtual reality (VR), artificial intelligence (AI), and electronic gaming.
Aligned with Oman Vision 2040 and the nation’s cultural strategy, the projects focus on national identity, digital transformation, and innovation-driven education to empower children as active contributors to Oman’s future.
Key digital projects include interactive games such as ‘Amber’ and ‘The Hunter’ to preserve heritage while enhancing creative and problem-solving skills. The VR-based ‘The Palm Tree and its Associated Practices: An Interactive Story of Date Harvesting (Al-Kharf)’ educates children about the palm tree’s cultural and agricultural importance, recognised by UNESCO.
Another initiative, the ‘Interactive Camel Racing Experience,’ uses VR to simulate Oman’s traditional sport of camel racing, promoting awareness of the country’s sporting heritage.
The centre also introduced the ‘Smart Children’s Culture Center,’ an eco-friendly model combining AI, data analysis, and remote control technologies to support Oman’s digital transformation and knowledge-based future.
Salwa emphasized the importance of presenting culture and education in ways that engage younger generations, with more digital projects planned for release throughout the year.
