BeshiDeshi has transformed artisan livelihoods in Bangladesh by combining a digital marketplace with a mobile-first e-learning platform. Since 2018, the company has helped over 5,000 artisans learn practical skills — from mobile photography to pricing and packaging — enabling them to sell products more effectively and build sustainable businesses.
The idea was born from a gap: artisans could create beautiful crafts but lacked digital skills to market them. COVID-19 accelerated the need for structured training, leading BeshiDeshi to build video-based lessons in Bangla, tailored to artisans’ needs. These short, visual, and practical modules — accessible via smartphones — made learning easier and directly applicable.
Training starts with simple wins, such as mobile photography, building confidence that leads artisans to embrace more advanced lessons like e-commerce order handling, inventory management, and design thinking. Results are tangible: artisans applying lessons have seen 30–40% sales growth, better pricing strategies, and improved online engagement.
Beyond training, BeshiDeshi integrates financial support and market access, creating a complete ecosystem for artisans. Expansion plans include new modules on export readiness and social media branding, plus a dedicated mobile app with offline access. By blending tradition with technology, BeshiDeshi empowers marginalized communities to turn craft into sustainable income.
One thought on “How BeshiDeshi’s Mobile-First E-Learning Platform Empowers 5,000+ Artisans”
Comments are closed.