Smartphone access in Morocco has reached a major milestone, with 100% of urban households now equipped and rural adoption rising sharply, according to new findings from the National Telecommunications Regulatory Agency (ANRT). The nationwide surge reflects rapid digital transformation, stronger internet access, and expanded computer ownership — though it also brings rising concerns about children’s online habits.
ANRT’s 2025 survey highlights major digital gains: 1.8 million more households now own computers or tablets, 1.5 million new households gained internet access, and 7.1 million more people are online compared with previous years. Rural adoption rates are accelerating the fastest, narrowing long-standing digital gaps.
The growth in smartphones has not weakened landline usage. Landline penetration rose 36.5% nationally, driven by a dramatic 115% jump in rural areas, while computer/tablet ownership increased 23%. Pandemic-driven digital reliance played a major role, pushing household computer ownership from 60.4% in 2019 to 74% in 2024.
Internet access also expanded significantly, reaching 89.2% of households nationwide. Urban areas now sit at 93.6%, while rural areas jumped to 78.4% — a 12% rise.
Children’s internet usage climbed from 50.1% to 67%, with most engaging in education, gaming, and social media. However, concerns over screen time, health, and household tensions are rising. Frequent conflicts reported by parents nearly doubled, though most still view digital access positively despite limited awareness of national online safety initiatives.
The ANRT survey covered 5,760 households across urban and rural regions, underscoring Morocco’s rapid digital shift and new challenges emerging alongside increased connectivity.
