Zong has announced a strategic partnership with Samsung aimed at accelerating the adoption of 5G-ready smartphones in Pakistan ahead of the launch of the Galaxy S26 series. The collaboration focuses on expanding access to next-generation devices while strengthening the country’s evolving premium smartphone and digital ecosystem.
Under the partnership, Zong customers will receive exclusive prebooking opportunities, bundled offers, and structured trade-in programmes available through selected Zong Customer Service Centers nationwide. The initiative is designed to improve affordability and accessibility of advanced devices, supporting broader digital inclusion as Pakistan prepares for future 5G deployment.
Samsung Shop-in-Shop experience zones have also been introduced at selected Zong locations, beginning in Islamabad, allowing customers to interact with flagship devices through in-store demonstrations and assisted purchase journeys. In parallel, Samsung devices have been integrated into the My Zong App, enabling users to browse, prebook, and purchase devices through digital channels.
Zong stated that the partnership aligns with its strategy to expand digital access and support Pakistan’s digital transformation by encouraging wider adoption of 5G-capable devices. The collaboration reflects growing industry efforts to prepare consumers and infrastructure for the next phase of mobile connectivity and digital services in the country.
