EdVentures Invests in LRNOVA to Scale AI-Powered Learning Content Across MENA

EdVentures, the corporate venture arm of Nahdet Misr Group, has taken an equity stake in LRNOVA through its EdTech Venture Studio program, supported by the Challenge Fund for Youth Employment. The investment targets LRNOVA’s AI-driven platform, which transforms traditional curricula and training materials into interactive digital courses at lower cost and faster speed.

The platform features culturally adapted avatars, multi-language support including Arabic, and an AI tutor that personalizes learning journeys. Positioned for universities, schools, and corporate training teams, LRNOVA’s technology enables institutions to generate entire training courses, cut development time, and access flexible enterprise and institutional subscription models.

For EdVentures, the deal is part of a deliberate strategy to back AI solutions that make education content more accessible and affordable. LRNOVA plans to expand first into Saudi Arabia and the Gulf, aiming to capture institutional clients in higher education and workforce development.

Corporate venture capital backing provides more than funding: it brings credibility, distribution channels, and pilot opportunities within established education networks. Still, success will depend on alignment with local curricula, proof of measurable learning outcomes, and compliance with licensing, privacy, and data protection requirements.

LRNOVA’s focus on Arabic language and cultural localisation gives it a distinct advantage in MENA, where global edtech tools often fail to adapt to classroom realities. To scale adoption, the startup will need to forge partnerships with ministries, universities, and large corporate training buyers.

The investment highlights a maturing edtech market in the region, where investors are increasingly backing applied AI platforms with institutional relevance rather than consumer-only plays. If LRNOVA can demonstrate strong outcomes and regulatory compliance, it is well-positioned to convert pilots into long-term contracts and regional growth.