Orange Jordan Concludes ‘Finance Forward’ Program to Boost Financial Literacy Among Entrepreneurs

AMMANOrange Jordan has announced the successful conclusion of its ‘Finance Forward: Empowering Entrepreneurs through Financial Literacy’ program, held in the presence of Pier de Vries, Deputy Head of Mission at the Embassy of the Kingdom of the Netherlands. The initiative was implemented under BIG by Orange, part of the Orange Digital Center, with support from the Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) through its I-FIN projectInnovative Approaches for the Financial Inclusion of MSMEs in Jordan — on behalf of Germany’s Federal Ministry for Economic Cooperation and Development (BMZ) and co-funded by the Kingdom of the Netherlands.

Empowering Entrepreneurs Across Five Governorates

The eight-month program was designed to enhance financial literacy and management skills among 100 entrepreneurs from Amman, Irbid, Zarqa, Al-Karak, and Aqaba, targeting startups and micro, small, and medium-sized enterprises (MSMEs).

Participants received in-depth training across 10 key modules, including budgeting and financial planning, cash flow management, access to finance, savings and insurance, customer insights, market entry strategies, strategic business planning, bookkeeping and taxation systems, risk management and resilience, and networking and investor readiness.

A Commitment to Sustainable Entrepreneurship

Orange Jordan expressed pride in its long-term partnership with GIZ, emphasizing how the initiative strengthens Jordan’s entrepreneurship ecosystem by equipping emerging businesses with critical financial and management skills.

“This program not only prepares entrepreneurs for sustainable growth but also contributes to the national economy by fostering innovation and job creation,” the company said in a statement. “It reflects Orange’s commitment to responsible and ethical business practices that deliver real value to society.”

Strategic Partnerships and Real-World Learning

Beyond structured training, Orange Jordan enriched the program by involving key partners such as Capital Bank, offering participants hands-on financial sector expertise. Entrepreneurs were also introduced to real-world success stories and digital payment tools, including Orange Money, which supports financial inclusion and facilitates business transactions across the Kingdom.

Building Financial Inclusion for MSMEs

The GIZ-implemented I-FIN project aims to make financial literacy the cornerstone of sustainable economic growth. “Through our collaboration with Orange Jordan, we are proud to empower entrepreneurs and small businesses with the knowledge and tools they need to expand and create sustainable employment opportunities in Jordan,” GIZ representatives said.

The program underscores the growing synergy between public, private, and international partners in promoting financial inclusion, digital empowerment, and economic resilience among Jordan’s entrepreneurial community.