Riyadh, Saudi Arabia: Redington, a leading technology aggregator and innovation powerhouse, recently held its flagship event, ‘The Vertical Congress,’ in Riyadh. This event highlighted industry-specific digital solutions aimed at providing enterprise-grade technologies to help businesses across various sectors thrive in the digital age.
The Riyadh edition of The Vertical Congress focused on redefining business outcomes in critical sectors such as Banking, Financial Services, and Insurance (BFSI), Education, Construction, and Healthcare within the Kingdom. The summit featured industry leaders, including Diamond sponsors Huawei, Microsoft, and HPE, alongside Gold sponsors ASUS, AWS, Freshworks, Forescout, Hitachi Vantara, Microsoft CSP, MSI, and Lenovo, as well as Bronze sponsors Enterprise DB and Deepas | Emojat.
Dharshana Kosgalage, Executive Vice President of the Technology Solutions Group at Redington MEA, emphasized the company’s commitment to aiding Saudi Arabian businesses in adopting digital technologies to achieve their transformation goals. “The Vertical by Redington” offers access to advanced digital solutions and the expertise necessary for success, promising significant changes in the local business landscape.
The exclusive event brought together industry veterans and featured speakers such as Feras Alsarraj from Huawei, Frangiskos Lambrinos from Microsoft, and Fahad BinThabit from Al Rajhi Takaful. There was a clear focus on helping businesses in key sectors accelerate their digital transformation initiatives by utilizing robust technologies to enhance operational efficiency.
Attendees were able to network with industry leaders and participate in technical breakout sessions that provided insights into cutting-edge strategies and innovations across the targeted verticals.
Nehal Sharma, Vice President of the Cloud Solutions Group at Redington MEA, noted the transformative impact of technology on work and life. He stated, “The integration of cloud computing is revolutionizing processes, enhancing collaboration, and driving innovation. At Redington, we are committed to harnessing the power of cloud technology to create new opportunities and promote sustainable growth in key industries.”
Redington serves as an aggregator platform, bringing world-class solutions closer to its partner community and customers. Rawad Ayash, President of Redington Saudi Arabia, remarked that the country is at the forefront of digital transformation, equipped with the necessary resources and skilled workforce to achieve its goals. The company aims to provide the industry with top-notch solutions that enhance the digital experiences of customers.
Redington’s initiative, “The Vertical,” aims to highlight valuable sectors in the region that are rapidly embracing digitalization. The company seeks to be a leader in aggregating industry-specific solutions and delivering customized offerings for each sector.
Viswanath Pallasena, CEO of Redington MEA, commented on the boundless opportunities for innovation across BFSI, education, construction, and healthcare sectors. He stated, “At Redington, our goal is to lead the way in delivering state-of-the-art technologies and services to empower our channel partners in driving digital transformation for their customers. Through ‘The Vertical,’ we are laying the groundwork for a digital future that holds transformative potential.”
Looking ahead, Redington plans to host The Vertical Congress in Angola on November 21, focusing on BFSI, Oil and Gas, Government, and Telco industries, followed by an event in Kenya on November 28, spotlighting innovations in BFSI, Healthcare, Hospitality, and Telco industries.
About Redington:
Redington is a leading technology aggregator and innovation powerhouse across emerging markets. With a thriving network valued at US $10 billion, it distributes technology across 290 international brands in the IT and mobility sectors across over 38 markets globally. Recognized as the 7th largest distributor worldwide by Canalys based on 2023 revenues, Redington is projected to be one of the fastest-growing distributors globally.
The company not only bridges the gap between innovation and adoption but also adeptly navigates the complexities of technology integration. By addressing key market, technology, and knowledge challenges, Redington empowers businesses to thrive in dynamic environments. Through its initiatives, the company transforms technological challenges into opportunities, driving significant impact and accessibility across IT/ITeS, Telecom, Lifestyle, and Solar sectors in regions including India, Singapore, South Asia, the Middle East, Africa, and Turkey.
