M360 MENA 2024 opened in Doha, focusing on 5G, AI, and digital partnerships. Key speakers emphasized mobile services’ projected $360 billion contribution to the region’s GDP by 2030. The event highlighted AI’s role in driving innovation and digital transformation in MENA, alongside Ooredoo’s leadership in digital connectivity.
Egypt’s mobile phone companies have invested $2 billion over three years to expand frequency spectrums, contributing to the country’s ICT sector, which has grown at over 16% annually. Egypt ranks first in Africa for fixed internet speed and has advanced significantly in AI and digital transformation readiness.
AI platforms are transforming businesses across the UAE, driving growth and innovation. Industry leaders emphasized the importance of generative AI in operations, customer engagement, and internal efficiencies. The focus on AI is a crucial part of strategies for companies like Modon, Abu Dhabi Airports, Etihad Rail, and Abu Dhabi Islamic Bank.
Jazz has phased out its 3G services, reallocating spectrum to boost its 4G network as part of the “4G for All” strategy. With 50 million 4G customers, the move enhances digital accessibility and positions Jazz as a leader in Pakistan’s digital transformation, offering free SIM upgrades and customer support.
Saudi Arabia’s Digital Government Authority has launched the Platform Code, a national framework for unifying government digital interfaces. The initiative includes the Saudi Digital Strategy and programs promoting holistic user experiences and digital transformation. These efforts align with Vision 2030’s goals of service enhancement and economic growth.
Zain KSA has acquired the 600 MHz spectrum, enhancing its 5G Standalone (5G SA) services across Saudi Arabia. This expansion improves connectivity in urban and remote areas, supports smart city solutions and IoT, and aligns with Saudi Vision 2030, contributing to the Kingdom’s digital and economic transformation.
MusiqAI, launched by the Saudi Music Commission, is the first self-learn digital platform for music in Saudi Arabia and the Arab region. The platform offers interactive music courses in Arabic and Western instruments, with self-paced learning and accredited certifications. It supports the Kingdom’s Vision 2030 goals for cultural growth.
Orange MEA and GIZ have launched the “Master Repair” initiative to enhance youth employability and foster entrepreneurship in Morocco, Tunisia, Senegal, and Egypt. The project offers training in electronics repair, solar tech, and fiber optics, targeting young women and people with disabilities, promoting self-employment and sustainable skills.
Kuwait’s e-commerce market is projected to reach KD 1.61 billion in 2024, showing a significant growth rate. The compound annual growth rate (CAGR) for e-commerce from 2024 to 2028 is expected to be 12.57%. The country’s robust digital infrastructure and consumer interest in online shopping are key drivers of this growth.
ITIDA and Flat6Labs have launched InvestIT, a program designed to support Egyptian tech startups at the seed and pre-Series A stages. Over six to eight months, 12 startups will receive personalized consultancy, training, and connections to investors, helping them become investment-ready and scale within Egypt’s growing digital economy.
