Salam, a Saudi telecommunications and IT company, has partnered with Publicis Groupe Middle East to enhance customer experience through advanced digital services. The collaboration will integrate services from Publicis’ Digitas agency to strengthen Salam’s digital presence and transformation efforts in the kingdom.
Symmetry Group has partnered with ONIC, a digital telecommunications brand in Pakistan, to enhance its digital presence. The collaboration aims to redefine ONIC’s digital identity and operations, leveraging Symmetry Group’s expertise in digital strategy, AI, and commerce. This partnership strengthens ONIC’s position in Pakistan’s digital telecom sector.
Qatar Tourism has launched the E-Services Portal, a platform offering over 80 tourism-related services to streamline processes for businesses, hotels, and individuals. The portal aims to enhance operational efficiency, support Qatar’s Vision 2030, and improve the tourism experience with features like license management, real-time tracking, and 24/7 access.
Huawei hosted the Huawei Jordan Media Forum in Amman, focusing on digital transformation in the media sector. The forum explored opportunities in AI, cloud, and ICT solutions to empower media organizations, align with Jordan’s national digital strategies, and foster youth innovation through training and collaboration.
Algérie Télécom and Djezzy have launched the Twin Box, a next-generation device offering a seamless digital experience with live sports streaming, multimedia content, and educational services. It simplifies service management and promotes local innovation, contributing to Algeria’s digital transformation and enhancing connectivity for Algerian families.
Egypt’s Minister of Communications, Amr Talaat, highlighted the role of 5G in driving sustainable development at the “5G and Beyond” Forum. The event explored 5G’s potential in building smart cities, improving urban services, and enhancing Egypt’s digital infrastructure, with participation from global telecom leaders.
Synamedia and OSN Group have launched an advanced Connected TV advertising solution powered by Synamedia Iris, offering targeted ads with fewer interruptions for a brand-conscious audience. This partnership combines the reach of linear TV with digital targeting, providing advertisers with real-time campaign optimization. Expansion is planned for the GCC and Egypt.
Zain Kuwait’s CEO, Nawaf Al-Gharabally, shared insights during a panel discussion on Kuwait’s digital economy. He emphasized Zain’s role in AI adoption, workforce training, and supporting Vision 2035. The company continues to enhance digital infrastructure and sustainability efforts, positioning Kuwait as a global hub for financial and technological growth.
Numou has launched in Abu Dhabi, offering a digital lending marketplace designed to streamline financing for SMEs. The platform allows businesses to apply for loans through a single online form, connecting them with multiple lenders and ensuring transparency. Numou aims to empower SMEs and boost Abu Dhabi’s digital economy.
Temu has partnered with Asyad Express to improve delivery services in Oman, enhancing fulfillment processes and offering a new cash-on-delivery option. This collaboration aims to streamline logistics, reduce costs, and support the growth of Oman’s digital economy, aligning with the country’s broader economic and digital transformation goals.
