Technology News and insights in the Middle East, South Asia, and Africa
Salla has acquired Sweply, a digital advertising platform, and will rebrand it as “Salla Ads.” This integration will allow merchants to manage digital marketing campaigns directly from their Salla dashboards, with access to AI-powered targeting and analytics. The service is expected to launch in Q2 2025.
Bank Nizwa has partnered with Network International to enhance fraud prevention and digital banking security. The collaboration integrates a comprehensive fraud management system to protect customer transactions and ensure operational resilience. This move supports Oman’s digital transformation goals and strengthens Bank Nizwa’s commitment to secure and innovative banking solutions.
Oman has launched an AI semiconductor chip manufacturing project in Salalah Free Zone, aiming to enhance its position in the global semiconductor industry. The project will focus on AI chip design and manufacturing, attracting international talent and contributing to economic growth, technological progress, and innovation aligned with Oman Vision 2040.
Nepal Police is introducing AI-based business intelligence tools to improve crime prediction and investigation. The technology will also assist in evaluating police performance for promotions. The CID has begun implementation with training from India, marking the first use of such technology in Nepal’s government institutions.
Zain Kuwait has partnered with Huawei to implement a Business Support System (BSS) digital transformation project, enhancing operational efficiency and customer experiences. The new BSS system will support personalized marketing, accelerate new service launches, and optimize business performance, reinforcing Zain’s position as a tech-driven leader in Kuwait’s telecom sector.
The Gulf region provides excellent mobile roaming experiences, with top speeds for 5G in Qatar, the UAE, and Kuwait. However, visitors from outside the region often experience slower speeds due to roaming agreements and data limitations. Optimizing roaming agreements can enhance user experiences and increase revenue from tourism.
Samsung Electronics Levant has partnered with Al-Ahliyya Amman University to enhance education and innovation in Jordan. The MoU grants students and employees access to Samsung’s products, offers training opportunities, and promotes academic collaboration. The partnership aims to empower students with advanced technologies and skills for a competitive job market.
The $38 million FBB-Tech electronics project has been launched in Egypt’s Sokhna Industrial Zone. Developed by China’s FBB-Tech and Hisense, it aims to produce 1 million units annually and create 337 jobs. The project supports Egypt’s goals to boost sustainable development and electronics manufacturing for local and export markets.
Bayut Egypt has launched a new marketing campaign showcasing luxury properties and its advanced technology-driven platform. With a rise in monthly active users and lead generation, Bayut continues to redefine the real estate experience in Egypt by providing a seamless, personalized property search journey.
MetLife Bangladesh’s mobile app, One by MetLife, is now available on iOS, Android, and Web, providing users access to essential health and financial services. With over 1.3 million downloads, the app offers features like tele-doctor consultations, online medicine delivery, and personalized health and financial planning tools.