Technology news and insights in the Middle East, South Asia, and Africa
Technology News and insights in the Middle East, South Asia, and Africa
e& Enterprise and Infobip have launched the Customer Engagement Hub in Saudi Arabia and the UAE, combining both companies’ expertise in data systems and chatbots. The platform allows businesses to deliver personalized marketing and optimize customer engagement through centralized data management and access to multiple communication channels.
The Oman CX Forum 2025, set for May 28 at St. Regis Al Mouj Muscat Resort, will gather over 200 industry leaders to discuss advancements in customer experience strategies. Key topics include AI integration, personalization, loyalty, and data-driven CX. The event will also honor top brands with the Oman CX Awards.
Fawry has partnered with Truecaller to provide a more secure and transparent calling experience for its customers. The collaboration enables instant recognition of incoming calls, enhanced branding, and personalized call context. This partnership aims to build customer trust and improve engagement by leveraging Truecaller’s advanced customer experience solutions.
Orange Jordan has launched new “Ma’ak” mobile plans with all-free 5G services for subscribers, marking a milestone in digital innovation. The company also relaunched its loyalty program, now called “Max it Rewards,” offering exclusive benefits. These moves reinforce Orange Jordan’s commitment to enhancing customer experience and embracing digital transformation.
Orange Jordan launched an initiative to strengthen direct communication with customers, engaging over 1,100 employees across the Kingdom. The initiative focused on gathering customer feedback to enhance the company’s services. This effort aligns with Orange’s commitment to customer-centricity, improving experiences and fostering stronger connections with its community.
Orange has launched the ‘My Customer, My Boss’ initiative across 17 subsidiaries in the Middle East and Africa, involving 10,000 employees who met 15,000 customers in 120 locations. This initiative, aimed at strengthening customer satisfaction, will be annual, with feedback analyzed using AI for continuous service improvement.
Orange has launched the “My Customer, My Boss” initiative across 17 subsidiaries in the Middle East and Africa, involving over 10,000 employees who directly interacted with 15,000 customers to gather feedback. The initiative, aimed at improving customer satisfaction, will become an annual event supported by AI-driven data analysis.
SalamAir has launched a dedicated WhatsApp service that allows passengers to receive their tickets and boarding passes directly, enhancing the travel experience. This is part of the airline’s digital transformation strategy, aiming to offer greater flexibility and personalization with tech-driven solutions.
Prepaid mobile users in Qatar are urging authorities to extend credit validity periods and introduce more flexible packages, citing frustration over the current short validity of prepaid balances. Industry experts and customers alike are calling for changes to improve customer satisfaction and align services with modern usage patterns.
SalamAir has launched a new WhatsApp service that enables passengers to receive tickets and boarding passes directly via the messaging app. This digital innovation is part of the airline’s broader strategy to enhance customer experience and streamline the booking-to-boarding process, with more features planned for the future.