In a strategic move set to reshape Egypt’s automotive market, Dubizzle Group, the UAE-based tech leader behind popular platforms like dubizzle, Bayut, and Drive Arabia, has acquired Hatla2ee, one of Egypt’s leading online car marketplaces. This acquisition promises to enhance the car-buying and selling experience in Egypt through advanced technology and seamless integration with Hatla2ee’s trusted platform.
Founded in 2016, Hatla2ee has become a go-to platform for Egyptians looking to buy and sell new and used cars, with over 2 million monthly visitors. Dubizzle’s acquisition is expected to further expand the platform’s reach and efficiency by leveraging Dubizzle Group’s resources and cutting-edge technology.
Haroon Rashid, CEO of Dubizzle Egypt, emphasized the strategic importance of this acquisition, noting that it will enable the company to offer Egyptian consumers the most comprehensive automotive services in the market. Imran Ali Khan, CEO of Dubizzle Group, highlighted Egypt’s growing automotive sector and the company’s commitment to transforming the car-buying process in the country.
Samy Swellam, CEO of Hatla2ee, expressed excitement about the partnership, saying that the collaboration will open new opportunities to innovate and improve the platform, benefiting users across Egypt. The move positions Dubizzle Group to further strengthen its footprint in Egypt and play a pivotal role in the country’s evolving automotive market.
