Global AI device ecosystem company Honor has officially entered the Bahrain market with the launch of its highly anticipated 400 Series smartphones. The launch event, held in partnership with Future Communications Company (FCC), Honor’s exclusive distributor in Bahrain, attracted over 80 guests, including prominent retailers and telecom operators.
This event marked a key milestone in Honor’s regional expansion, introducing Bahrain to its latest innovations in AI-powered mobile technology. Laurence Li, General Manager for Honor GCC, highlighted the brand’s global achievements, rapid regional growth, and long-term investment plans for Bahrain.
Sayed Ali Kamel, Senior Business Development Manager at FCC, expressed strong confidence in Honor’s brand and reiterated FCC’s commitment to collaborating with channel partners to ensure successful market entry and growth.
The spotlight was on the Honor 400 and 400 Pro models, both featuring cutting-edge AI capabilities such as a 200 MP AI camera and the AI Creative Editor—designed to transform mobile photography and storytelling.
The Honor 400 is offered in two storage options: 12 GB RAM with 256 GB storage priced at 154.9 Bahraini dinars (approx. $410), and 12 GB RAM with 512 GB storage at 174.9 Bahraini dinars. The 400 Pro, featuring enhanced performance and durability, comes in a 12 GB RAM and 512 GB storage variant priced at 279.9 Bahraini dinars.
Both smartphones run on MagicOS 9.0, Honor’s intelligent interface based on Android 15, and include a 6,000 mAh battery with ultra-fast charging. The Pro model additionally features IP68 and IP69 water and dust resistance for greater durability.
With a strong emphasis on innovation, design, and user experience, Honor aims to provide Bahraini consumers with premium AI-powered smartphones that enhance creativity, productivity, and seamless connectivity.
