The Egyptian National Telecommunications Regulatory Authority (NTRA) has granted Mercedes-Benz Egypt Trading licences to provide Internet of Things (IoT) services for vehicles in Egypt, as reported on February 25, 2026. Mercedes-Benz Egypt, a major regional hub for the German automaker with extensive dealer networks and a logistics centre in the Suez Canal Economic Zone, will now offer connected vehicle services.
This move aligns with Egypt’s Digital Egypt strategy, aiming to localise advanced technologies and ensure secure, high-quality services. IoT-enabled vehicles will provide drivers with navigation, tracking, and emergency assistance while maintaining data privacy.
Previously, seven global car brands were allowed to operate IoT services in the country. Mohamed Shamroukh, CEO of the NTRA, emphasized that the new licences support digital transformation, improve road safety, enhance user experience, and create investment opportunities in the IoT sector.
Egypt Approves IoT Vehicle Licences for Mercedes‑Benz Egypt
