Qatar’s metaverse campaign, developed by Q Life, attracted over 15.9 million visitors in eight weeks, showcasing the country’s landmarks and culture through immersive experiences. The campaign, including virtual visits to Lusail Stadium and Souq Waqif, significantly boosted interest in Qatar, with 92.7% of participants considering visiting in the next year.
UMT has become Pakistan’s first university to launch a fully immersive virtual campus in the Metaverse. This groundbreaking initiative allows students and visitors to explore the campus interactively, access admissions portals, and engage with faculty. UMT is redefining education for the digital age, fostering global collaboration and career development.
Dialog Axiata has partnered with Barista to enhance its Metaverse platform, Dialog Futureverse, by introducing a virtual Barista Café. Users can socialize, enjoy virtual coffee, and earn vouchers redeemable at Barista outlets. This collaboration marks Barista as the first Quick Service Restaurant partner on Futureverse.
The initiative supports Abu Dhabi’s Digital Transformation strategy and aligns with national goals for a future-ready, AI-empowered society.
The collaboration aims to create a detailed 3D map of Yas Island, enhancing virtual experiences for visitors and business partners.
