Mastercard and Bahrain’s Labour Fund (Tamkeen) have launched a partnership to support SMEs by introducing Mastercard Strive to the region. This initiative aims to enhance financial and digital readiness for local businesses, empowering them to grow and thrive in Bahrain’s evolving economy.
BoxCommerce has launched its platform in the UAE, targeting the growing mobile commerce market and SMEs with user-friendly e-commerce solutions. The platform helps businesses set up online stores quickly, manage inventory, and process payments, aiming to become the go-to solution for emerging-market merchants.
Despite reaching a $7.7 billion valuation in 2024, Pakistan’s e-commerce sector faces challenges, including unreliable internet, digital payment issues, and consumer skepticism. SMEs struggle to access global markets, and slow progress on government initiatives highlights the need for improvements in internet access and logistics infrastructure.
Eng. Ahmed Al-Anqari of Etihad Salam Telecom discussed innovations in telecommunications at LEAP 2025. He highlighted the company’s focus on supporting SMEs, promoting sustainability through eco-friendly solutions, and providing advanced technologies to drive digital transformation. Etihad Salam aims to contribute significantly to Saudi Arabia’s Vision 2030.
Vodafone Qatar, in partnership with DHL, hosted an event focused on empowering SMEs through digitalisation. The event highlighted the importance of adopting digital tools for improved efficiency and aligned with Qatar’s Vision 2030. Vodafone Qatar remains dedicated to supporting SMEs with innovative solutions for growth and operational enhancement.
The CGEM has launched the “Génération AI” program to help 1,000 Moroccan SMEs adopt AI, providing access to LinkedIn learning licenses and training on digital transformation, innovation, and sustainable development. This initiative aims to boost competitiveness and drive Morocco’s digital transformation, positioning SMEs for growth in the digital era.
Ooredoo has signed 10 memoranda of cooperation with 40 Omani SMEs to support their growth and sustainability. The agreements include offering communication packages, training programs, and telecom services to improve efficiency and help businesses generate additional income by selling Ooredoo services. The MoCs were signed in Muscat.
Numou has launched in Abu Dhabi, offering a digital lending marketplace designed to streamline financing for SMEs. The platform allows businesses to apply for loans through a single online form, connecting them with multiple lenders and ensuring transparency. Numou aims to empower SMEs and boost Abu Dhabi’s digital economy.
